Top Tourist Attractions
Warner Bros. Studio Tour London
Have a magical day out with a behind-the-scenes tour of the Harry Potter films at Warner Bros. Studio Tour London – The Making of Harry Potter. See first-hand the sets, costumes and props used in all the Harry Potter films, and step inside some of the films' locations including the Great Hall, Dumbledore's office and Hagrid's hut. It's the ultimate Harry Potter experience! Not to be missed!
Hop-on hop-off bus tour
Book in advance for one of the bestselling London tours. Buy a 24-hour ticket and enjoy the freedom to hop on and off the sightseeing buses and explore some of London's most famous places, such as Tower of London, Buckingham Palace, Westminster Abbey, St Paul's Cathedral and Trafalgar Square.
Coca-Cola London Eye
The Coca-Cola London Eye is the world's tallest cantilevered observation wheel. Climb aboard one of the 32 capsules for a breathtaking experience and unforgettable views of some of London's most famous landmarks. Book ahead to skip the queues.
Buckingham Palace tour
Visit the official London residence of the Queen during the Buckingham Palace summer opening. Explore the extravagant State Rooms and don't miss this year's special exhibition, Royal Animals, which focuses on the royal family's interest in animals.
Tower of London
Take a tour with one of the Yeoman Warders around the Tower of London, one of the world's most famous buildings. Discover its 900-year history as a royal palace, prison and place of execution, arsenal, jewel house and zoo! Gaze up at the White Tower, tiptoe through a medieval king's bedchamber and marvel at the Crown Jewels.
The View From The Shard
Rise high above London and see the city's iconic skyline from a unique perspective, with views stretching up to 40 miles (64km). Spot the likes of the Coca-Cola London Eye, St Paul's Cathedral and Wembley Stadium from The View from The Shard's observation deck, which sits 800ft (244m) up western Europe's tallest building.
SEA LIFE London
Get a taste of the deep blue sea at SEA LIFE London. Spot up to 400 species including sharks, stingrays, moray eels and clown fish at the aquarium. See stunning green sea turtles and test your nerve on the glass "shark walk". Learn more at daily talks and feeding times
Madame Tussauds
At Madame Tussauds, you'll come face-to-face with some of the world's most famous faces. From Shakespeare to Lady Gaga you'll meet influential figures from showbiz, sport, politics and even royalty. Strike a pose with Usain Bolt, get close to One Direction or receive a once-in-a-lifetime audience with the Queen.
London Dungeon
Delve into the ancient capital’s most horrible history at the London Dungeon – experience live actors, thrilling rides and exciting special effects. Step back into the darkest of times… are you brave enough to face 90 minutes of London’s dark past?
ZSL London Zoo
Meet the animals at ZSL London Zoo. The inhabitants include penguins, lions, meerkats, reptiles and gorillas. See the animals in action at daily talks and displays – including giraffe high tea and otter snack time.